Our History

In the year 1925 Late P.C. Borooah, a pioneer tea-planter of Assam who went on to become a Freedom-fighter and then a Parliamentarian , embarked on a journey into the world of "Tea" by clearing and planting a grant of land known to the inhabitants of the area as "Sundarpur". Inspite of having to travel large distances by foot, bicycle or by bullock cart to reach "Sundarpur", his determination, hard work and persistance slowly bore fruit and the young plantation began to flourish.

In 1975, the reins of administration of the plantation, which by then included Baruakhat and Ratanpur, fell into the hands of his son, late Mr.Jayanta Kumar Borooah, whose single handed toil and devotion established Sundarpur Tea Estate as a producer of high quality Assam tea at the Guwahati Tea Auction Centre. As one of the first Indians to have the opportunity to be trained in tea tea tasting by "A.W Figgis", one of the leading tea broking houses of the time, late Mr.Jayanta Kumar Borooah harboured a dream , to make "Sundarpur" a producer of high quality Assam Tea, and to let the consumers "Taste the difference". Today, Sundarpur Tea Estate produces 1.8 million kilograms of tea annually, while continuing to uphold the values of quality and consistency.

Current Team

The management of Baruanagar Tea Estates Pvt. Ltd. comprising of Managing Director Mrs Lakhimi Borooah, Directors Mrs Jahnabhi Phookan and Mrs Atreyee Borooah Thekedath, along with the rest of the Sundarpur Team today focus on manufacturing high quality Assam Tea for blenders and packeteers around the world.

Production Production at the Sundarpur Tea Estate is headed by Arun Thekedath, Director of Baruanagar Tea Estate Pvt Ltd and Baruakhat Tea Company Pvt Ltd.

Sales Konyak Tea is a unit of Baruanagar Tea Estate Pvt Ltd and specializes in the blending, packaging, marketing and export of quality teas. The unit is a brainchild of Ashish Phookan who has over 30 years of experience in tea. Ashish Phookan started his career with the world’s largest and oldest tea broking firm J. Thomas & Co. in 1976. He later worked with Thomas, Cumberledge & Innskip and Tea Services London Ltd in the UK. From 1986 to 2003, Ashish Phookan was a Director at Eastern Tea Brokers. Today he is one of the Directors of Baruanagar Tea Estate Pvt Ltd and Baruakhat Tea Company Pvt Ltd. Besides heading Konyak Tea, Ashish Phookan is the Founder and Director of Assam Bengal Navigation, an Indo-British joint venture. He is also an Executive Member of CII, Northeast Council.